Coca-Cola does not own Monster. It is a large minority shareholder with one seat on the board, and its bottlers distribute Monster drinks around the world. Monster runs itself from Corona, California.
Who owns Monster Energy today?
The largest holders, from Monster's 2026 proxy statement (filed March 27, 2026):
| Shareholder | Shares | Stake | Notes |
|---|---|---|---|
| The Coca-Cola Company | 204,243,204 | 20.9% | Per its filing of January 28, 2025; nominates one director |
| Hilton H. Schlosberg | 75,575,906 | 7.7% | CEO and vice chairman |
| Rodney C. Sacks | 73,445,410 | 7.5% | Chairman |
| The Vanguard Group | 63,682,206 | 6.5% | Index and mutual funds |
| Brandon Limited Partnership No. 2 | 58,773,888 | 6.0% | Sacks and Schlosberg are its general partners |
| BlackRock | 50,718,228 | 5.2% | Index and mutual funds |
| All directors and officers together | 79,753,759 | 8.1% | As of February 13, 2026 |
Sacks' and Schlosberg's numbers overlap. Both men are counted as owners of the same family partnerships, including the Brandon partnerships, which is why each shows more than 7% but together they control 8.1%, not 15%. Monster had 978.1 million shares outstanding at the end of 2025.
What are those stakes worth?
At MNST's closing price of $46.19 on October 23, 2026 (Yahoo Finance), my own math from the share counts above:
| Holder | Value at $46.19 a share |
|---|---|
| Whole company (978.1 million shares) | About $45.2 billion |
| Coca-Cola's 20.9% | About $9.4 billion |
| Sacks and Schlosberg's combined 8.1% | About $3.7 billion |
These are market values on one day, not net worth figures, and they move with the share price.
Does Coca-Cola own Monster?
Partly. Coca-Cola paid Monster a net $2.15 billion in cash for about 16.7% of the company in a deal that closed on June 12, 2015, per the two companies' joint announcement. In the same deal, the companies swapped brands: Monster took Coca-Cola's energy drinks, including NOS, Full Throttle and Burn, and Coca-Cola took Monster's non-energy drinks, including Hansen's Natural Sodas, Peace Tea and Hubert's Lemonade. Coca-Cola became Monster's preferred distributor worldwide.
Coca-Cola's stake grew to 20.9% without it buying more, because Monster has been buying back and retiring its own shares. At the October 23, 2026 share price, the stake is worth about $9.4 billion, a little more than four times what Coca-Cola paid.
Every Monster CEO
| CEO | Years as CEO | Background | What changed |
|---|---|---|---|
| Rodney C. Sacks | November 1990 to January 2021 | South African lawyer; led the group that took control in 1990 | Ran the company for 30 years as sole CEO; launched Monster Energy in 2002 and renamed the company Monster Beverage in 2012 |
| Rodney Sacks and Hilton Schlosberg (co-CEOs) | January 2021 to June 12, 2025 | Schlosberg was president, COO and secretary from 1990 and CFO from 1996 to 2021 | Bought Bang Energy out of bankruptcy for $362 million in 2023 |
| Hilton H. Schlosberg | June 13, 2025 to today | Director since November 1990; vice chairman | Sacks moved to chairman; net sales reached $8.29 billion in 2025 |
Sources: Monster Beverage 2026 proxy statement; Monster Beverage 2025 10-K; Bloomberg Law, July 12, 2023.
The same two men have run the company for 36 years. Monster's proxy says Sacks stays an employee, directing marketing, innovation and litigation, through December 31, 2026.
Monster Energy ownership timeline
- 1930s
Hubert Hansen and his sons start selling fresh juices in Los Angeles
- 1977
Grandson Tim Hansen forms Hansen Foods to sell shelf-stable juices, later adding Hansen's Natural Soda
- 1990
A group led by Rodney Sacks and Hilton Schlosberg takes control of the public company; Sacks becomes CEO in November
- 1992
The company, now Hansen Natural Corporation, buys the Hansen's soda and apple juice business, which had $17.5 million in sales
- 2002
Monster Energy drink launches
- 2012
Hansen Natural renames itself Monster Beverage Corporation
- 2015
Coca-Cola's investment and brand swap close on June 12
- 2021
Sacks and Schlosberg become co-CEOs in January
- 2023
A bankruptcy court approves Monster's purchase of Bang Energy on July 12
- 2025
Schlosberg becomes sole CEO on June 13; net sales for the year reach $8.29 billion
- 2026
Rob Gehring, CEO of the Americas, leaves on November 30 to run Coca-Cola North America; Emelie Tirre takes over on an interim basis
How big is Monster?
| Measure | Figure | Date |
|---|---|---|
| Net sales | $8.29 billion, up 10.7% | 2025 |
| Operating income | $2.42 billion | 2025 |
| Employees | 6,891 in 80 countries | December 31, 2025 |
| Market value | About $45.2 billion | October 23, 2026 |
Source: Monster Beverage 2025 10-K; market value is my math from the 10-K share count and the October 23, 2026 close.
Who founded Monster Energy?
No single founder. The Hansen family business dates to the 1930s, but Monster as it is today was built by Rodney Sacks and Hilton Schlosberg, two South Africans who took control of the company in 1990 and launched the Monster Energy drink in 2002.
Related reading
Sources & methodology
Observations retain their source, period and definition. Uncertainty is preserved; missing values are not zero.
- Monster Beverage Corporation 2025 annual report on Form 10-K (SEC EDGAR) ↗
SEC EDGAR
- Monster Beverage Corporation 2026 proxy statement (SEC EDGAR) ↗
SEC EDGAR · 2026-03-27T00:00:00.000Z
- Monster Beverage Corporation Form 8-K, executive changes (SEC EDGAR) ↗
SEC EDGAR · 2026-09-25T00:00:00.000Z
- The Coca-Cola Company and Monster Beverage Corporation Close on Previously Announced Strategic Partnership (Coca-Cola) ↗
Coca-Cola · 2015-06-12T00:00:00.000Z
- Monster Wins Approval on $362 Million Acquisition of Bang Energy (Bloomberg Law) ↗
Bloomberg Law · 2023-07-12T00:00:00.000Z
- Rodney Sacks (Beverage Digest) ↗
Beverage Digest
Accessed 2026-10-25.
- The South African billionaire who became CEO at 73 (BusinessTech) ↗
BusinessTech
- Monster Beverage (Wikipedia) ↗
Wikipedia
Accessed 2026-10-25.
- MNST share price (Yahoo Finance) ↗
Yahoo Finance · 2026-10-23T00:00:00.000Z